Robert Terry is founder and Executive Chairman of ASK Europe plc. In his early career, following his graduation in Economics from Hull University, Robert won a Royal Air Force scholarship and joined the RAF, where he trained as a pilot. He later attained a Masters in Business Administration at Cranfield Business School and since accumulated over twenty years’ experience in research and consultancy. He is an experienced principal consultant, coach and facilitator, who has led Board level projects in blue chip organisations and government departments in the UK, North America, Europe, Asia and Africa.His early work with ASK focused on major change programmes in banking and other financial services and the information technology industry. Since then he has developed a particular interest in helping leaders to identify and change the behaviours that stand between them and exceptional performance, and in the application of psychotherapeutic techniques to facilitate sustainable measurable behavioural change.He has continued his work in economics and is a former Chief Executive of the Adam Smith Institute, the liberal market policy ‘think tank’. His areas of particular interest are the impact of privatisation and de-regulation on organisational performance, and reform of Government, in which respect he has had involvement in post-conflict re-construction projects in Afghanistan and most recently Iraq. He has made a special study of the power generation and distribution industries in the UK and overseas.Download Robert’s Executive Coaching Profile (PDF)
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Robert Terry

Questions and Answers

What’s the most valuable lesson you have learned and who do you have to thank for it?
Voici mon secret. Il est très simple: on ne voit bien qu’avec le cœur. L’essentiel est invisible pour les yeux. – Antoine de Saint Exupéry

If you could talk to your younger self, what advice would you give them?
Spend less time trying to learn and more time learning to think.

What is the single thing you still need most to learn?
The art of doing nothing … and enjoying it.

What do you hope your legacy will be?
Two happy and self-confident children.

What is the most surprising thing you’ve ever discovered about yourself?
The older I get, the less important it is to become the person I thought I wanted to be.

What one thing do you think every organisation would most benefit from doing or doing differently?
Change accounting practice so that the value of all people ‘assets’ is captured in the Balance Sheet.

What is your worst habit?
Allowing my attention to be taken by someone or something behind the person I am supposed to be talking to.